Color in Use

This colorful picture describes the relationship between color and the psychological effect that it might give to us, the viewers. These bright colors are often associated with warm feeling and they are being used as elements which incorporated with motion. It's very interesting to understand how the color can be an effective way to create a certain feeling, since color originally is something that we see, not something that we feel. What do you think?

Ad Project

This is my example for advertisement project. I found it on a local newspaper. It's an ad of "It's Brothers Bar & Grill" which is located on Green st, Champaign. The main business is including selling food & beverage and a place for entertainment. There are several places which offering relatively the same idea, for example: Chili's Grill & Bar, Buffalo Wild Wings Grill & Bar and Pia's Sports Bar & Grill. I think what is disturbing about this ad is mainly because of typographical error on the headline with big letters that everyone can see. It should be "Welcome Back Students!" because it seems not intentionally made that way. It uses big fonts in order to attract readers but it's too crowded, although there is a balance composition with 2 big frames and the logo on top center of the ad.

Illusion of Depth

In my opinion, this pictures applies a good concept of illusion of depth. It has one-point perspective which manipulates the distance and the result is an illusion of a very long distance as if an endless journey through the tunnel.
What makes this picture interesting is that we can feel the presence of an imaginary line (horizon) and how it makes this picture so dramatic.

Lines in Typography

I think it's an example of using typography as lines or we can say as line typography. The letters resemble directions and a sun as the whole design. It uses thin and relatively small letters and differences in value, between black, grey and white. The repetition of letters -which makes a line- give the feel of an implied motion or activity. The focal point which is on the center plays role as a main theme of this design.

Lines in Sketch

In this sketch, I tried to combine between curves, thick and thin lines. The repetition of thin lines give a smooth feel, while the thick line gives a hard impression and clear division of two parts. Furthermore, curve lines in repetition pattern gives an impression of a progressive rhythm and continuation. So, tell me what you think...
Thank you...

Balance

It's my sketch and I think it's an example of symmetrical balance. In my imagination, I tried to create an endless room which we can't see the end way of it. Furthermore, I divided my drawing area into two area -left and right-and gave a perspective look of wall, ceiling and floor. My focal point is obviously the "closed" sign and I put it on the center between the imaginary vertical axis of my drawing area.
So, please give me your opinion about it!!!
Thank you very much...

iphone advertisement

In my opinion, this iphone advertisement is very interesting because it applies an emphasis in contrast very well. The black background makes the light on the product really stands out. It's also simple but it delivers the message properly. Good example of strong contrast emphasis on an advertisement.